Posts Tagged ‘relationship marketing with email’
Money is in the list…not the whole truth…
Most of internet marketers pressure the importance
of having your own email list…
Yeah, talking `bout the good old phrase that goes:
“Money is in the list”
But The money in the list phrase is not the whole truth…
Let me explain a little further, ok?
Once you have when a list of subscribers and when you send out
emails, People almost automatically expect you to send them sales pitches.
I bet you already know this if you belong to few mailing lists,
don`t you?
What I mean is this:
When you sign up to get free report from someone,
you will most likely later on receive emails that contain cr*ppy
info that`s disguised as helpful…
…And those emails are full of affiliate links…
Let me ask you, do you want to buy something from people like that?
I mean, most of the time I get email, I almost instantly feel
that the sender is only after my wallet…
Oh man, can you smell the desperation here?
Now, If YOU are going to send emails where your only intention
is to desperately make money, it shows!
I can`t explain why, but people sense when you desperately
want something (like money) from them.
People will begin to feel you want to force them to buy something.
It`s not hard to Guess what happens next…
They don`t want to buy from you because THEY don`t have any
reason to buy from you! It`s all about you, you and you…
That`s a surefire recipe for disaster and failure!
That`s why you should ALWAYS on ONLY focus on helping your
subscribers.
Knock down the desperate need for money when you write for them
and provide real valuable info they can use.
Show that you are not another greedy marketer who is after
their credit card. Show that you care and value them.
But how will that make you money?
Well, the thing is that when your main motivation is to
help people, they begin to trust you and see you as their friend.
And when you have their trust and you promote something,
(That you know will help your subscribers)
They know it`s valuable and worth of buying.
You see, when you have proven that you provide ONLY good info,
You have earned the right to present them product offer of some kind.
And even when you promote products,
Your main focus should be helping them out.
What I mean is you should give people info they can use
even if they don’t buy from you.
Keep that in mind when you write to your subscribers.
You should have this attitude that says:
“It doesn’t really matter if people buy or not because
the only reason I write to them is to help them.”
I hope you enjoyed reading this email.
Thanks and see you later,
-Lauri
P.S. If you want to know more about relationship email marketing, I suggest you click here…
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How to Write awesome autoresponder follow-up emails part 1 / 2
In this blog post I`ll show you how to write autoresponder follow-up emails to create relationship with your subscribers so they can`t wait to read your next email.
First, here are some basic rules of relationship marketing with autoresponder:
- Provide useful information. Don’t send a message out only when you want to promote something.
- Ask what your subscribers want and need. One of the best ways to get good relationship with your subscriber is to simply ask them: “How can I help you?” and after that give them what they need.
- Send Gifts. Give away free reports, free templates, free software…You can use tradebit.com to find lots of unrestricted private label rights ebooks, software and articles. You can do pretty much anything you want with those products (just make sure you check out the rights) Just do a search at tradebit.com with keyword “PLR” and you`ll come up with lots of stuff you can give away (and put your name as author…)
- Let them know you`re a human. Tell them about your personal side of life…let them know you`re not perfect and you`ve made mistakes and learned from them…You can also share something about your personal life if you will. Just let them see you`re a human, not another “sales robot” talking about new product launches.
- Educate your readers. If you write emails in form of free lessons, tips and tricks your subscribers will fall in love with you. They will see you as a their mentor and friend and they will happily read your emails….And later on they will also happily read emails where you recommend a product or service you suggest them to check out.
So, that`s very basic stuff but it`s very powerful. If you just apply those few rules above, your subscribers will fall in love with you and once you recommend affiliate product or service, they will check it out because it`s YOU who recommended that product. That`s because they have learned that you are valuable source and you send only good stuff that`s worth of checking out!
Now you know the basics and I suggest you read the list above again so you REALLY get the point…
In next post we`ll get into creating the actual content to your follow-up emails.
>>> Click here to go to next post in this series…
Thanks for reading,
-Lauri
P.S. If you want to learn how to make lots of money using Relationship marketing, you will LOVE this relationship marketing guide…
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